Your Facebook profile picture and Facebook cover are often the first time potential clients get a glimpse of who you are. You have to grab their attention and make them click that like button. Here are 3 simple steps for doing just that.
1. Make sure You are in the cover photo. A photo of you demonstrating what it is you do, or you being happy. People want to know what you look like, who they will be working with.
2. Your cover photo is also a great place to advertise an upcoming event. Don’t go text crazy with this, the name of the event and day are usually enough, put the link to full info. next to it.
3. Put your main text/imagery in the center, upper 2/3rds of the photo. The way Facebook is set up, your profile pic will cover the lower left corner and when you look at a cover on your smart phone it cuts of the farthest right quarter of the photo. (example cover above.)